The brand identity reflects the strategic brand positioning. A connected system that adapts to its environment. Visualised by the particle logo: a circle, formed by a series of dots representing each specialist involved. Each destination is an extension of the base identity. Named after one of the 329 IAU-approved star names. Accompanied by its own particle logo and color set. Making each destination unique in its own way, while being familiar within the Stellar Development galaxy.
The whole brand is designed for synergy. From social posts, to destination books, to branded collectables. From visiting the experience days to the design visions behind each actual destination. It all has the same quality feel and calm aesthetic.
- Brand strategy
- Copywriting
- Content formats
- Business development
WITH
Build in Amsterdam
PERIOD
2020 - present
PRESS
- Podcast with Gibl
- Logistie & Vastgoed magazine 2024
- Werklandschappen van de Toekomst